create balance

it's time for balance

Just look around you … balance is a proven concept, it’s everywhere.

It’s how we evolve. It helps us adjust our position relative to the world around us, so we can survive, succeed, and keep moving forward.

If you’re running any kind of organisation, you really, really need balance to achieve your aims and objectives.

But what if you’re setting out to help build a better world?
What if you want to make a real contribution to society or culture?
What if your organisation is all about good people doing good things?

At create balance, we seek out those who are making a positive impact on the world, so we can help them create the balance they need to play their vital role in building a better future. Keeping them connected to their values, strengths, and sense of purpose, we help them find, maintain and improve their balance – so they stay on course and achieve their objectives.

Create balance is what we do. And it might be just what you need.


“They react live to curveballs and unexpected discoveries, working their magic to help the team help themselves. That takes real talent and an innate understanding of humanity. This whole experience is unlike any other consultancy we’ve encountered.”Delfont Macintosh Theatres

keep moving forward

Creating balance across your organisation gives you the clarity, energy and agility you need to respond effectively to the external world, whilst staying true to who you are, what you do and why you do it.

Balance is an underrated principle of everyday life. One you might not notice unless it’s not working as it should. It’s what gives a business its strength and stability, its movement and its momentum. It looks easy, but it needs practise.

That’s where we come in. Our consultancy and creative thinking mean you don’t have to figure it out alone. Our approach helps you to stay connected to what is important and why, then adjust your position relative to the things around you. This might involve radical change or a giant leap of faith, careful planning or protecting what you do well. Or all of these at the same time!

Whatever it takes, we help you develop the capability and confidence to get the balance just right, so you survive, succeed, and keep moving forward.

using a balanced approach helps organisations


focus on what matters most

stay responsive to the outside world

use their strengths in different ways

be open to new ideas

learn and adapt more quickly

who we work with

We love working with good people, doing good things. Those brave enough to stand up for what they believe in, who are ready to recognise and face issues and act on them. Those who believe in better.

business owners and executives

You might be an industry leader or legacy builder. You recognise the potential in your organisation and want to lead the change. By tapping into your core purpose and values, we help you shape the direction, culture, and capability you need, to secure your reputation and create the impact you want.

leaders at all levels

You may be a senior leader or manager looking to create the right environment for team success. We work with you to bring people together and reconnect them, with what is important and why. We spark open and honest dialogue so they can tackle issues directly, find the answers in the room and make the best choices.

ambitious learners and opinion formers

You are driven by your purpose and believe that we can engage more successfully with each other and the world we live in and will leave for others. We help you combine your strengths and expertise with new thinking and ideas, so you can operate at the highest standards, take bold decisions and continue to learn and adjust.

“Balance involves looking outwards at the world and inwards at the soul.” Nicholas Hytner: ‘Balancing Acts’ - Behind the scenes at the National Theatre

our blog and client stories


The coronavirus pandemic placed us all in a unique scenario – one that required us to change how we do things at an unprecedented pace and scale.
As we recorded the changes, the inevitability of evolution emerged. An extraordinary project for extraordinary times.

balance thinking

Balance isn’t just useful – it’s fundamental to our evolution.
Read our thoughts on applying the concept and principles of balance to personal and professional life.

Oliver Hoare Ltd

Oliver Hoare was arguably the most influential dealer in the Islamic art world and one who broke the mould. Protecting this legacy, whilst extending the brand into a new era was a formidable task.

National Youth Theatre

Over the past 60 years the National Youth Theatre has been investing in dreams discovering, inspiring and nurturing thousands of young people through free and affordable training. But CEO and Artistic Director Paul Roseby wanted to elevate the brand much further – empowering young people as a positive force for good and social change.

Delfont Mackintosh Theatres

Running a globally successful show for three decades, at an unrivalled five-star level takes hard work, unique expertise, real commitment and huge motivation.
But what happens when it’s time for the show to move on and the world is watching. How do you retain motivation and high standards right to the end?

Contact us for a worthwhile conversation on how to create balance in your business.